Your most-asked question - How do I write an Offer One-Pager with AI?

Last week I shared how to build an AI-ready knowledge base so your custom GPTs, agents, and AI tools actually work. 

If you missed it, you can catch up here: Read the blog.

The #1 reply I received?

 “Loved the organization - thank you! How do I create an Offer One-Pager?”

Great question. 
For service businesses with teams of 3-10 and revenue between ~$500K and $25M, the hardest part is documenting what you already do. This type of template one pager fixes some of that. It becomes the single source of truth about your offer that your team, your vendors, and your AI can use - instantly.

Below is a copy-paste template. 
Block 45–60 minutes this week. 
Start with one offer. 
Pull a few facts from your deck, your site, and your brain. 
Talk to a teammate or a customer if needed. 
It’s worth it.

Offer One-Pager (copy–paste template)

Offer name
[Write the official name of your offer]

Who it’s for
[Ideal customer profile: role, size, industry, readiness]

Problems we solve

  • [Pain 1]

  • [Pain 2]

  • [Pain 3]

Outcomes & value

  • [Outcome 1 - include a metric or time saved if possible]

  • [Outcome 2]

  • [Outcome 3]

What’s included

  • [Component 1 (scope)]

  • [Component 2]

  • [Component 3]

Timeline and rhythm
[Duration, milestones, weekly cadence, review points]

Proof points

  • “Shortclientquote 

  • Name,Title,Company

  • Result: Before→After metric

  • Mention: Press/podcast/award link

Pricing range
CAD $X–$Y (see Policies & Pricing for terms)

Top 3 FAQs

  1. CommonQ → Short answer

  2. CommonQ → Short answer

  3. CommonQ → Short answer

Last updated: YYYY−MM−DD

How to speed this up with AI (without losing your voice)

  1. Gather: Pull your deck, a recent proposal, a testimonial, and any results you can cite.

  2. Voice note: Record a 3-5 minute audio answering each section in plain speech.

  3. Draft: Ask your AI to “turn this into the Offer One-Pager using headlines and bullets in the template below. (paste template)”

  4. Tighten: Add missing proof, clarify scope, and set the price range.

  5. Finalize: Date-stamp it and save to your Knowledge Base → Product Facts.

Where this pays off immediately

  • Proposals: Faster, clearer quotes (and fewer back-and-forth emails).

  • Marketing: Consistent copy across website, posts, emails.

  • Custom GPTs: Your model stops guessing and starts using facts.

  • Sales enablement: New team members can speak confidently—day one.

If you build only one asset this month, make it this. Then teach your AI to use it.

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AI Outreach That Doesn’t Sound Robotic

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